Illustration of a diverse group of male and female influencers and content creators

Influencer Campaign Management

High-touch influencer campaign management that turns attention into measurable growth.

We plan, launch, and scale influencer campaigns from start to finish. You get trusted creator voices, brand-safe content, and clear performance. Our boutique team handles every detail, from influencer discovery and negotiation to approvals, compliance, and reporting.

What we manage

  • Strategy and Goals: First, we define your objectives. We also determine your key performance indicators (KPIs) and find the right influencer mix.
  • Discovery and Vetting: We hand-pick influencers from our network of over 50,000 vetted creators. Our process uses data and expert review.
  • Outreach and Negotiation: We handle all influencer communication. We also secure fair rates and value-driven packages for you.
  • Contracts and Rights: We manage all contracts. This includes clear deliverables, usage rights, exclusivity, and disclosure compliance.
  • Briefing and Creative: We create campaign briefs that give influencers creative freedom. They are still aligned with your brand’s vision.
  • Approvals and QA: Our multi-stage approval process protects quality. This process includes drafts and client sign-off. It also ensures brand safety.
  • Launch and Optimization: We monitor campaigns in real time. We also manage timelines and make on-the-fly adjustments.
  • Reporting and Insights: We provide transparent performance data. After that, we offer next-step recommendations.
  • Scale and Continuity: We can manage one-off activations. We can also handle full-scale influencer programs.

How We Ensure Results

  • Human-First, Data-Backed: Our process combines analytics with expert judgment. This helps us match the right influencer to your specific goals.
  • Global Reach, Local Nuance: We run influencer campaigns across North America, Europe, and Asia. This local insight ensures a better cultural fit.
  • Brand Safety by Design: Our vetting is rigorous. We also enforce disclosure rules. In other words, our protocol prevents a crisis before it can happen.
  • Best-in-Class Tooling: We use the best tools for discovery and project management. As a result, our reporting is transparent and accurate.
  • Flexible Engagement: We work with nano, micro, and macro influencers. There are no monthly minimums.

Performance We Track

  • Awareness: Reach, impressions, video views, completion rate, and brand mentions.
  • Engagement: Engagement rate, comments and sentiment, and follower growth.
  • Conversion: Click-through rate, tracked codes, and return on ad spend (ROAS).

Vertical expertise

  • Gaming: YouTube integrations, long-form reviews, and live streams that drive installs and LTV with creator trust.
  • Software/Tech and Cybersecurity: Influencer tutorials, commentary, and webinars that convert trials and demos with measurable pipeline impact.
  • E‑commerce and Lifestyle: TikTok/IG Reels, UGC, and whitelisting to move carts, AOV, and repeat purchases.

Deliverables you receive

  • Influencer strategy and creator shortlists with audience insights
  • Campaign calendar, briefs, and contracts
  • Drafts and approval checkpoints
  • Go-live checklist and real-time monitoring
  • Post-campaign report with optimization plan and scaling options

Compliance, usage rights, and transparency

  • Clear #ad/#sponsored disclosures and local regulations (FTC, GDPR, and regional standards)
  • Defined usage windows (e.g., 30/60 days or annual), whitelisting options, and negotiated extensions
  • Campaign-specific non-compete windows to protect your category

Timeline and pricing

  • Typical launch timeline: 3–4 weeks from brief to go-live; rush options available with trusted influencers.
  • Flexible pricing: Commission-based (15–25% of influencer spend) or project-based; tailored to scope and markets.

Learn how our rigorous vetting process ensures you get the right influencers for your brand. Visit our Influencer Vetting & Discovery page.

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